It is a well-attested-to reality that church membership has been in significant decline among younger generations. While this is true across denominations, church decline is impacting Lutheran congregations more than those of other Christian traditions. For example, in his article titled "The LCMS in the Face of Demographic and Social Change: A Social Science Perspective," George Hawley notes the following regarding membership decline in the LCMS: "While there was a decline in every decade since 1971, about half of that decline occurred between 2000 and 2010—the number of LCMS adherents dropped by 250,000 people over that ten year period."* According to one study from Harvard University,** the age distribution of the Lutheran Church-Missouri Synod is the oldest of any major Protestant group in the United States. The chart below shows the age distribution among Lutheran church bodies in the United States compared to that of the Just & and Sinner audience. Just & Sinner is reaching younger generations through Confessional Lutheran YouTube channels, podcasts, and resources—all available for free online. Just & Sinner Publishing, likewise, reprints, creates, and distributes accessibly priced Confessional Lutheran books. As Martin Luther used the new technology of his day, the printing press, to spread the Gospel, we too can use innovative technologies like the internet to reach those who need to hear faithful biblical teaching. Prayerfully consider a donation to support Just & Sinner today, and help us reach the next generation. Visit our donate page to here. Dr. Jordan B. Cooper Executive Director *Hawley, "Social Change," https://resources.lcms.org/newsletters/journal-of-lutheran-mission-december-2016/ **Cooperative Election Study, https://cces.gov.harvard.edu/home?fbclid=IwAR0k9ziBTH0UnT7QmQbRozHnGBFRAM0m02pidNsnGU5ENf-kAL1RUl2G_eA
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